Innovate your Sales approach

Adapt. Transform. Win.


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Running a successful B2B Sales Organization can be tough.


We can help.

Good products or unique services don't simply sell themselves.


Especially in a competitive market where buyers have choices, B2B sales organizations must discover the best approach to connect the needs of your ideal market with your solution.


Crafting a winning sales strategy is much like playing a game of chess – every move counts. Surprisingly, 85% of VP's of Sales find it challenging to consistently meet revenue targets in today's dynamic marketplace. It's akin to navigating a chessboard where the pieces are constantly changing positions.


This is where the power of an outside view becomes invaluable. Our Sales Transformation & Strategy services act as your strategic chess partner. We offer a fresh perspective, untethered by internal biases. With diverse industry experience, we help you anticipate your opponent's moves and seize opportunities. Whether you're aiming to outmaneuver the competition, optimize your sales strategies, or align your teams effectively, we are your strategic allies in the game of sustainable success.

Sales Consultancy

 Starting out with a Sales health check, we analyse your commercial strategy, process organization, approach and people to give clear, practical recommendations. We help implementing recommendations with seasoned sales experts.

Commercial Blueprinting

Get your Sales motions right. 
With a deep understanding of your business we optimize your go-to-market sales strategy and recommend a sales process, uncluding strategy, steps, qualification criteria and sales engagement to streamline your sales.  
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Sales Assessment

For years we have been assessing B2B sales teams using advanced proven assessment methodologies to assess strengths and weaknesses to allocate resources better, hire smarter and identify growth areas.

Typical Sales Transformation Programme

1. Determining Goals & Objectives

Defining Sales Transformation Objectives and identifying the ideal outcome of the programme.

2. Sales Analysis, health scan

Thorough analysis of strengths and weakness of performance, strategy, process & people

3. Commercial Blueprinting

Crafting high performance sales motions with process, sales activities, success criteria per step

4. Assessment, Playbooks & Trainings

Delivering customized playbooks & trainings to realign sales team and implement new strategy & process

5. Interim Sales Consultancy & Sales Enablement

Supporting Sales Transformation programme with a team of b2b sales experts.

To improve is always a priority, let's brainstorm what we can achieve together

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